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Branding & Lead Generation Activities: Responsible for Events Participation & Marketing Collaterals.
Planning, developing and implementing effective marketing communication campaigns for conferences and exhibitions.
Evaluating marketing campaigns and monitoring competitor activity;
Communicating with target audiences and managing customer relationships;
Sourcing advertising opportunities and placing adverts in the press – local, regional, national and specialist publications – or in the radio, depending on the organization and the campaign;
Managing the production of marketing materials, including leaflets, posters, flyers, newsletters, E-newsletters.
Monitoring ongoing campaign spend against the budget, keeping accurate records and highlighting where variances occur with designers and printers;
Arranging the effective distribution of marketing materials;
Contributing to, and developing, marketing plans and strategies;
Supporting the marketing manager and other colleagues